NED recently launched a Tall collection, which has been completely adapted in terms of fit in collaboration with Longlady fashion, making it suitable for tall women.

The women's fashion brand NED Dutch Fashion Design was launched in 2010 by NED International. A true family business, founded a year earlier by brothers Robert and Laurens Reversma. They come from a fashion family and were instilled with a passion for the craft from a young age. Their grandfather was a tailor and owned his own garment manufacturing company. Their mother worked for him as a sales representative, and their father started a company in the 1980s for the production and sale of private labels in women's fashion. He also owned a factory and a clothing laundry in Turkey.

Robert and Laurens gained work experience at their father's company. Robert also worked in a clothing factory in Turkey, and Laurens studied Commercial Economics and Business Economics. The brothers deliberately chose to launch their own brand, producing for retail at short notice. This proved to be a bullseye, and the company grew rapidly. Not only in the Netherlands: the first steps in Germany and Belgium have also already been taken.

Besides NED Dutch Fashion Design, NED also markets the brands ICNK Amsterdam and TQ Amsterdam.

ICNK targets a more fashionable and slightly younger customer than NED. In the collection, you'll find items such as sweaters, blouses with prints, colored jackets, and matching wide trousers.

TQ is slightly higher priced than NED and offers a timelessly classy collection that is both feminine and comfortable. Here you'll find presentable clothing for work, both in the office and at home, thanks to comfortable fabrics with stretch.